Organization of a parking lot for 70 parking spaces.

The main type of services provided is car storage, providing clients with a place to park a vehicle for a day or more. In the future, it is planned to expand the enterprise by purchasing and organizing new parking lots and organizing a car service center.

Are you going to open a parking lot? Not sure how to approach writing a parking business plan? In this case, business plans for a parking lot, ready-made and already developed by specialists, are a good solution for you.

Parking is a profitable business, promising and constantly in demand (growing, mind you), while not requiring large investments. If you follow a carefully developed plan, then your parking lot will be able to take its rightful place among competitors. In many big cities Owners leave vehicles in yards, each time worrying that they are not guarded. They often leave not because they are sorry for the money, but because it is a long and persistent walk to the nearest parking lot. There are always not enough parking lots. But parking space is not easy to find.

Be prepared for the fact that creating a parking lot will require a lot of perseverance from you - as with any business related to land, you will have to talk with officials. To open a parking lot, you need to rent land from the municipality specifically for this type of business. The construction plan, of course, will have to be coordinated with several organizations.

A few additional recommendations:

• Locate parking lots closer to residential areas. The closer the parking lot is to residential buildings, the more money you can earn money.
• Think about the issue of parking lot security in advance. After all, it is for the safety of the car that people pay. Select your guards carefully and install video cameras.
• Think it over environmental issue. Cars often leak - oil, gasoline, brake fluid (God forbid). All this needs to be removed. Otherwise, fines can seriously undermine your young business.
• When selecting an area for a parking lot and calculating the number of cars that can be parked there per day, keep in mind that there should be a distance of 7 meters between the rows of cars for normal driving and turning.
• Don't forget about legal entities - nearby businesses can also be clients of your parking lot. Attracting corporate clients may be specified as part of the marketing plan.
• Consider additional services in the parking lot: personal parking space, car wash, glass washing, car tire inflation, etc. These services increase customer loyalty, they are simple and do not require large expenses. You can even grow into a full-fledged car service center.

A business plan for a parking lot, which we offer to download on this website, will allow you to approach the matter most competently at all stages of creating your business. It is distributed free of charge.

We bring to your attention a short instruction from the owner of a successful parking lot from Novokuznetsk, Irina Merkuryeva. Irina has owned a small parking lot in a residential area of ​​a Siberian city with a population of 100,000 people for almost 15 years. Her small business brings stable income, on which her whole family has been living well and living well for many years. As Irina herself says: “Car parking is an “eternal” and stable business.”

How to open a parking lot from scratch

For large cities, the lack of parking and proper parking lots is a very painful issue. Cars in literally there is nowhere to go, so drivers are forced to violate traffic rules and park cars in prohibited places.

Most car enthusiasts would be happy to park their car according to the rules, but two factors hinder it - the lack of normal parking nearby or the high cost of services.

In general, opening a parking lot is a type of business where there is still room for development, despite the high density of competitors. But this does not mean that you should spend money without thinking.

To begin with, you should order or draw up a business plan for a parking lot, resolve organizational issues, select a location, and so on.

Main types

Before taking any action, you must decide on the type of future parking. There are several main options here:

1. Open parking – the simplest and most cost-effective business option. All that is needed is to find an open area, fence it off, organize entry and set up a security booth.

Such a parking zone can be located in the center or in a residential area. The main thing is that there is not much competition nearby. The bulk of the infusion will go towards rent land plot, paperwork, wages employees and fencing.

2. Covered parking will cost a little more. Here cars are stored in big building under the main roof.

As a rule, motorists trust such parking lots more (after all, the car is more protected from theft and there is no factor of constant exposure to atmospheric phenomena).

3. Parking (ground or underground). This type of riser is more suitable for a large entertainment complex, a large store, a shopping center, and so on.

So big business requires large capital investments, so it is not suitable for budding entrepreneurs. As a rule, the owner of a shopping center immediately thinks about the parking option.

4. Penalty parking – a specialized institution where those detained for various violations of car owners are brought. Typically, such organizations belong to utilities, and organize here private business will not work.

5. Parking for trucks. When organizing such a business, you must ensure that there are no other parking lots within a radius of 50-60 kilometers.

In addition, it is necessary to make an asphalt surface, organize lighting of the area, a drainage system, video surveillance and security.

Creating a business plan for a parking lot

Starting a business without a clear and understandable business plan is a wrong decision and such a decision can lead the entrepreneur to serious losses and serious disappointments.

It is possible (numerous facts from the practice of other businessmen confirm this) that without a business plan you can lose not only the business itself, but also all investments, all investments, as a rule, considerable ones.

Of course, having even the best business plan does not guarantee that everything will be OK. But a working, well-thought-out business plan increases the chances of success.

Many successful entrepreneurs at the start of a business bought an inexpensive business plan template and, after redoing it a little, “tailoring” it to their needs and indicators, they ended up with an inexpensive, but fully working business plan:

Location

After you have decided on the type of parking, decide on the location for its arrangement.

There are three options here:

• parking in the city center. Such a business will always be in demand, but there is a big disadvantage - the high cost of rent. At the same time, very often you have to work not with the owner of the land, but with its tenant or, even worse, a subtenant. Another problem is choosing a suitable location. As a rule, all good areas have long been occupied;
• parking in residential areas and in areas of multi-storey buildings. There are also no problems with clients here, and the lower cost of renting land will allow you to save a little. Another plus - a large number of unoccupied areas that can be easily designated for parking;
• business on the outskirts of the city. The main advantages are low cost of rent and no problems with registration (as a rule, authorities without special problems select the required area). On the other hand, you won’t be able to count on big profits either.

On average, renting a land plot will cost from 80,000 rubles per month.

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Services

A standard parking lot can provide parking services for two-wheelers and four-wheelers. In addition, winter tires and other equipment can be stored on site.

When drawing up a business plan for parking, you can take into account the opening of a tire service, a car parts store, a car wash and other services.

Form of activity

If you decide not to complicate your life and limit yourself to a fenced area, then you can choose one of the options - individual entrepreneur, LLC. As practice shows, it is better to give preference to individual entrepreneurs.

In this case, you can significantly save on costs and simplify the registration procedure. The average cost of registering an individual entrepreneur is from 30 thousand rubles.

Registration Features

When drawing up a business plan for a parking lot, it is worth taking into account the stage of registering a parking lot.

There are several steps to follow here:

• Firstly, get permission to rent the plot you like. Believe me, you will have to tinker a lot to get it. Often, to resolve this issue it is necessary to attract considerable funds and personal connections. Moreover, a lot here depends on the area of ​​the city, the area of ​​land, as well as the officials themselves;
• secondly, after concluding the contract, it is necessary to prepare a parking lot project, which will take into account all the nuances. It must be approved by the prefecture. After this, the project goes to the Land Committee for consideration;
• thirdly, if you plan to build something on a rented plot of land (for example, erect a building for a covered parking lot), then you must obtain permission from the authorities.

The average cost of obtaining a permit is from 100 thousand rubles.

Table No. 1. Potential of Russian parking lot consumer services

How much does a parking lot cost as a business?

Basic expenses

When organizing a parking lot, do not forget about the need for additional costs:

• install all necessary communications (primarily light) and install a fence;
• At the entrance, consider installing a barrier (preferably automatic);
• arrange a two-story guard post with good visibility. At the same time, there should be furniture, a telephone, and a computer inside the room. Electricity must be supplied to the building;
• organize a video surveillance system that will help solve many problems and controversial issues;
• cover the parking lot with asphalt. Failure to comply with this requirement may result in a serious fine;
• Provide high-quality lighting for the parking lot, because it will work around the clock.

It is necessary to allocate at least 150 thousand rubles for parking equipment and connection to the network.

Parking lot is a ready-made business or how to increase profits

Staff

As a rule, for a parking lot for 50-100 cars, 3-4 security guards are enough, who will work in shifts. In addition, you will need one accountant who will be in charge of technical issues.

Total wage costs – from 90,000 rubles per month.

Risks

Opening your own parking lot is a profitable and easy to set up business, but there are several unpleasant aspects to it:

• firstly, the main owner (tenant) of the land plot may demand that the parking lot be closed or moved to another location. The reasons may be very different - there are best deals, a buyer appeared, and so on. In such cases, reliable connections in the administration can help;
• secondly, there is always a risk of car theft. In such a situation, the main responsibility lies not only with the watchman who missed the crime, but also with the business owner. Naturally, the financial costs in this case will be very impressive. This is where surveillance cameras and qualified lawyers can be of great help. If appropriate insurance has been taken out, then the burden of payments falls on the insurance company.

Profitability

Opening your own parking lot refers to highly profitable business. The average daily rate is from 200 rubles. If 50 cars are placed in the parking lot, then the total profit per day will be from 10,000 rubles.

Accordingly, monthly income is from 300,000 rubles. Please note that this money will need to be used to pay taxes, wages, rent, and so on.

In this case, the net profit will be from 70-90 thousand rubles. The full payback of the project is 1-2 years.

Table No. 2. Average prices for parking services in Russia

Results

Let's summarize the interim results for this type of business:
Rental permit - from 100 thousand rubles.
Costs for developing the territory and purchasing equipment - from 150 thousand rubles.
Registration of individual entrepreneur – from 30 thousand rubles.
Salary – from 90 thousand rubles per month.
Rent – ​​from 80 thousand rubles per month.
Net income – from 70 thousand rubles.
Payback – from 1 year.

Conclusion: opening a parking lot as a business is the right decision!

Opening a parking lot is a very promising direction for business. The main thing is to immediately decide on the type of parking, draw up a high-quality business plan, order project documentation and be prepared to invest a certain amount.

Moreover, always plan ahead. For example, when choosing a site, take into account the availability of vacant areas nearby (for the future), examine the area for the possibility of capital construction in the future, and so on. Be careful and your new business will definitely bring in income.

Due to the fact that the number of cars on the roads is growing at a crazy pace, and the mechanical engineering industry never tires of presenting new products, you can start a business that will make the fate of many drivers easier.

What do you need to open your own parking lot?

The first step is to assess the state of supply and demand. The parking project should begin with finding a parking area. To do this, you need to study the area over a certain period, how many vehicles are parked there.

What are the benefits of opening a car park? Constantly growing demand, stable customer flow, one-time expenses minus personnel costs.

The launch of a business project should begin with obtaining documentation and permits upon opening.

Documents and permits for opening

• First, you need to register, declaring yourself as a legal entity. You can also register as an individual entrepreneur.
• In addition, it is necessary in the future to obtain the right to lease urban land. This is a rather difficult question, since this often requires connections or a lot of money. The most profitable location is close to residential buildings.
• After the lease agreement has been concluded, project documentation should be prepared, coordinating everything with local authorities. After which the package of documents is transferred to the Land Committee.
• If you are going to build something, you need: permission from the District Administration, a lease agreement, a parking plan, conclusions from the Fire Supervision Authority, Rospotrebnadzor. The absence of at least one of these documents threatens your start-up business with major troubles in the near future.
• Not going to build anything? Then prepare the following documents for the inspection organizations: an agreement on pest control, an agreement with the company on the removal of solids household waste, Service contract cash register, Lease agreement, Production control program.

Features of the parking lot location: center, residential area, outskirts

The location of the parking lot is the most significant factor: it will influence its occupancy and the cost of the parking space.

The options may be the following:

1. The parking lot will be located in the central part of the city. The shopping and business districts attract a stream of people coming for business or shopping. Renting land in the center is very expensive, and is often already owned or leased by someone else. Finding a place to organize a parking lot will be very difficult.
2. The parking lot is located close to residential apartments and multi-story buildings. In this case, you can count on a constant flow of clients. A plot of land in a residential residential area will cost much less, especially near new buildings where the infrastructure is not yet very developed. In such places you can find a lot of vacant lots that have not yet been taken over by developers shopping centers and houses.
3. Parking on the outskirts or on the outskirts. A place here will usually cost much less than renting in the central part. This is especially true for municipal land, which always costs less than private property. But the profit from it is corresponding.

It is worth remembering that often the place for creating a parking lot is already provided for in the development plan and difficulties may arise in obtaining permission.

Selecting the type of parking for cars

There are parking lots various types: underground, indoor and closed type, multi-level and single-level. The choice depends on the further location.

Paid open and closed parking lots

An open parking lot is a structure that is open on two opposite sides and extends for a long time. The most common and simplest type of parking. It does not require significant finance and design, and also does not require a lot of time. It can be installed in any area.

The price of a parking space in an open parking lot will be cheaper, since it will not protect the car from snow, rain and dust.

Paid closed parking is more expensive. It consists of external fences, which are an excellent alternative to a garage. Most car owners trust closed parking lots.

Paid parking

When installing paid parking, remember that the width of the traffic lane must be at least 7 meters, and the asphalt must be coated with a special composition that absorbs petroleum products. Otherwise, you are guaranteed to receive a fine from the controllers.

Parking fine

The impound lot is a specialized guarded parking lot for cars that have been detained by employees law enforcement. Delays of vehicles are usually carried out at special parking lots or sites created based on decisions of local executive authorities.

At the same time, impound lots are communal property. For typical business According to the plan, a parking lot is not an option.

For trucks

Parking for trucks can be even more profitable than parking for cars. You will only need to choose the right parking place: if you are planning to open a parking lot for truckers, make sure that there are no competitors in the next 50-70 km.

Such parking lots require compliance with technical standards. Remember that the areas required for parking must be fenced, have an asphalt surface, and lighting throughout the area. The parking lot for trucks must be equipped with a drainage system, and round-the-clock security and video surveillance are also indispensable.

Multi-storey (multi-level) car parks

It is known that in major cities country there is a real problem of the impossibility of increasing parking spaces. This is especially true in the central part, near cultural and business centers. Various options for multi-tier parking complexes have already saved the situation in China, where the vehicle fleet is the largest in the world.

Multi-level parking will allow you to park a couple of dozen cars in an area of ​​less than 20 square meters.

Today, multi-level parking is often located far from where drivers work. A large multi-storey parking area will protect your car from theft; stealing a car will be very problematic. A simple form of parking a car in free spaces will make it possible to avoid collisions, damage to the car and unnecessary sound signals.

Thanks to the free roadway, the possibility of traffic jams can be significantly reduced, which drivers will certainly appreciate.

Home parking

A home parking lot differs from a stationary one in that it does not have any special official fences. The cars are parked near their owners' houses, but are under guard. Such projects bring constant profit to their owners.

From an economic point of view, it will be necessary to choose a place where more than 20 car owners will park their cars. Otherwise, the project will be unprofitable.

For car owners, home parking is beneficial, since they will no longer have to travel to a permanent parking lot in any weather conditions.

Warm parking

Warm covered parking is very expensive for investors; often, to open it you need to have good connections. The business plan for a warm parking lot is designed for 20 parking spaces with an area of ​​at least 500-530 meters. Note that the demand for covered warm parking is projected to be winter time from residents of nearby new buildings.

Underground parking

Underground parking for storing cars is ideal for the business and cultural part of the city, close to shopping and entertainment places. However, organizing underground parking will require large amounts of money from the investor, as well as complex design and construction work. That is why such a business is almost inaccessible to individuals.

Video about assessing the financial situation of a parking lot

Car park business plan

Before investing in a parking lot as a business, you should competently draw up a business plan and decide whether the parking lot project will bring a stable profit in the future.

The main indicators in the business plan when opening a parking lot will be as follows:

• project payback period – from 20 to 40 months;
• profitability - approx. 10-15% ;

How much does it cost to open a parking lot: organization costs

Let's calculate the approximate costs of opening a parking lot:

The minimum initial investment is approximately 300 - 350 thousand rubles.

Project profitability

In total, income should be as follows: 100-200 rubles per car per day, in addition, you can provide services such as interior cleaning - 50 rubles, tire inflation - 10 rubles. If your parking lot is 40 cars per day, then the average revenue from one place will be equal to 200 rubles.

Total
40*200=8000 rubles per day
8000*30=240,000 rubles per month.

From these funds it will be necessary to pay salaries, rent, and taxes. From time to time, situations related to repairs may arise: a light bulb in a spotlight may burn out or a shovel for clearing snow from roads may break.

Monthly net profit: approximately 50,000 – 60,000 rubles.

Pitfalls of the parking business

Are you opening your own parking lot? Remember that a private parking lot will require high-quality equipment of the territory. You will need:

• bring down communications;

Do you want to open a pet store? Read detailed instructions

The main difficulties will await entrepreneurs at the initial stages: it is not easy to obtain all approvals and permits, and good “punching” power is important. To open a parking lot, you will need the help of professionals and personal connections.

It is important to organize the work correctly: unscrupulous parking attendants can cause real damage to the reputation, and in this area this already borders on failure.

The parking lot is attractive business With low threshold entries and with an average level of profitability. The main thing is to properly organize the functioning of the parking lot and ensure 100% safety. By expanding the range of services provided, you can earn extra money winter storage tires, maintenance, car washing.

Business plan for a parking lot: example with calculations - a necessary part of any project to create parking spaces for cars - be it in courtyards or in non-residential areas.

In accordance with the provisions of the law (clause 14.1.104 of the Tax Code), the organization of paid parking lots is permitted not only on territories owned by the state or community, but also on land that is private property. Thus, the legislation in no way restricts the development of this type of business if it meets all permits (sanitary inspection, fire supervision, etc.) and does not violate tax and other laws.

WITH financial side This is a business that requires quite a lot of initial investment - usually from a million rubles.

Is it worth starting if you don’t have your own money?

Organizing and opening a parking lot for vehicles is a fairly expensive business in the initial stages. To prepare for the turnkey opening of a parking lot with an average number of parking spaces, it will be necessary to invest about one and a half million rubles.

The state support program and preferential car loans caused a surge in activity among buyers of middle-class cars. Compared to last year, the number of sales increased by 25%. No visible reasons stopping this process. Therefore, organizing a business to create parking lots is quite an attractive and promising business from the point of view of investors.

Having a properly drawn up business plan and the corresponding organizational and legal developments, you can, with a high degree of confidence in a positive solution to the issue, look for someone who agrees to invest money in a business project. It can be:

• private investors;
• crowdfunding - for Russia this is the Internet platforms Simex, Boomstarter;
• searching for business partners using the press - many advertising publications have a “Business Cooperation” section;
• search for business angels - this is what they call legal and individuals who are looking for the opportunity to invest their money in private companies at the initial stages of their work and do not require the payment of collateral. One should not assume that such “Angels” exist only in the fantasies of beginners; in fact, it was business angels who ensured the formation and development of companies such as Google, Amazon, Yahoo, Intel, and many other currently successful brands;
• receiving grants and subsidies from the state within the framework of existing programs to promote the development of small businesses;

Since state programs for business assistance, as a rule, are limited financially by the amount of three hundred thousand rubles, you need to think through and calculate the costly and profitable parts of your business based on a small parking area, for example a parking lot for vehicles, the owners of which live in two or three houses with a common yard .

• obtaining a loan from a bank.

Any of the mentioned methods, and there are actually many more of them, for raising money will require a well-written and calculated business plan.

What is a business plan

A business plan is essentially unique model, which subsequently leads to the construction of a real business.

Before writing a business plan, you need to clearly understand why it is being compiled and to whom it will be presented. IN general outline this is shown in the diagram.

Thus, in some details, business plans prepared for different specialists will differ slightly. In any case, the business plan must be structured and include some mandatory information sections described below.

Title page

Title page- it's like business card future business.

It is not for nothing that the proverb “one is met by his clothes” is firmly rooted in folk wisdom. Care should be taken to ensure that this section is written correctly. Traditionally, the following requirements apply to it:

• project name - it should reflect the essence of the business and its prospects;
• be concise and display the main points of the project;
• absence of spelling, syntactic, style errors;
• the name of the company that will implement the business project;
• company address with contact information;
• information about the head of the enterprise;
• an indication of who exactly this business plan was written for;
• full and short name of the project;
• information about who wrote the business plan;
• time parameters - when is it preferable to start the project, how long will it take to implement it;
• the date on which this business plan was written.

Summary

This section of the business plan is rightly considered to be a kind of passport. Whether a future investor wants to delve into the details depends on the literacy of its preparation and accessibility for a person who even has a vague understanding of the subject of discussion.

At the same time, working out the details of the future business will make the work during its implementation easier and more successful.

It is better to write this section - Summary - after writing the previous sections.

The resume must include three points:

• Introduction. The paragraph sets out the objectives of the plan being presented and gives short description the essence of the project. For example: “The goal of the project is the construction of a parking lot for personal vehicles with 30 parking spaces in the courtyard of a complex of two residential buildings. Total residents - 200 families. Currently, 50 families have personal cars that are parked in an unguarded yard. An affordable pricing policy can attract additional clientele from neighboring houses. The successful operation of the parking lot in the future will allow us to expand the activity by organizing similar parking lots in neighboring courtyards.”
• The second paragraph briefly describes:

1. occupation;
2. key points plan;
3. project cost;
4. demand forecast.

• Conclusion. Here the summarized provisions and success factors are written down, and descriptions of the main directions of the businessman’s actions are included.

Market analysis

This section describes the marketing research conducted, showing the demand for the proposed service in the exact place where the parking lot is supposed to be created. Data is provided on competitors or, on their absence, data is provided on the future construction planned by the municipal authorities of any objects or structures that may cause an increase in demand for the proposed parking service.

Organizational plan

Here the form of ownership of the company that will carry out the construction and subsequent operation of the parking lot is indicated and justified.

The activities and work that will need to be performed to put the parking lot into operation are described.

It is indicated who (if possible, indicating individual data) will be responsible for the execution of tasks for the construction and subsequent operation of the parking lot, as well as other organizational and production issues.

Financial and production plans

Here are calculations of the costs of starting a business.

Preparation of permitting documentation.

Here you need to list all the documents that will be required to open a parking lot and the amount of money that will be required to prepare and receive them. First of all, it is noted whether there is or not entity, which will create and operate the parking lot. If an enterprise already exists, its OKVED code is indicated (for a parking lot it is 63.21.24), the Federal Tax Service code.

If there is no enterprise, the need to create one is indicated, the choice of form is justified - individual entrepreneurship or LLC, the costs of preparing documents and the registration itself are indicated.

Before you start thinking and writing a plan, you need to thoroughly study the existing juristic documents regulating this type of activity:

• construction standards for passenger car parking, for example for Moscow, are construction standards No. 5.01-01;
• standards for the use of guarded parking lots and Rules for the provision of parking services (Government Decrees No. 442 and No. 759).

The following is a list of permits indicating the costs of obtaining them. First of all, these are documents certifying the right to use the site - documents certifying ownership or a lease agreement for the site.

For example, if you plan to create a parking lot in Moscow, you will need:

• a situational plan for the future parking lot, which has been agreed upon with the Moskomarkhitektura;
• conclusions about the possibility of creating a parking lot from Mosvodostok, Moskompriroda, Fire Supervision, Rospotrebnadzor;
• notice of proposed construction of a parking lot for the Department of Motor Vehicles and Communications;
• environmental management permitting findings;
• preliminary agreements with the relevant services on the possibility of carrying out deratization and removal of solid household waste;
• contract for servicing the cash register;
• permission to connect to electrical networks.

Since the parking lot is located in close proximity to residential buildings, it is very desirable to have the consent of local residents to create such a parking lot.

After agreement with local authorities, the documentation is transferred to the Land Committee.

As you can see, the minimum list of permits is quite extensive, and various documents are in different areas legal norms. That's why proper preparation will require professional knowledge in various areas of the legislative and regulatory field. Naturally, in this case, not being a specialized specialist, it is better to turn to professionals.

The current cost of their services will range from forty thousand to fifty thousand rubles. These costs relate to capital expenditures. They also include construction costs. For example, let's take a parking lot with a total area of ​​2500 m².

Sample list:

• creating a sand base ten centimeters high, with the average market cost of such work being one hundred rubles per square meter, the costs will be 250,000 rubles;
• with the average market cost of such a construction operation being 150 rubles per square meter, the costs will be 375,000 rubles;
• coating with bitumen emulsion (with an average market cost of the operation of 25 rubles per square meter, the cost is 62,500 rubles;
• covering with fine-grained asphalt - at an average market cost of 400 rubles per square meter, the costs will be 1,000,000 rubles;
• construction of mesh fencing - the cost will be 100,000 rubles;
• connection to the power grid and creation of lighting on the site - 30,000 rubles;
• installation of a video surveillance system with a security guard in the cabin - 70,000 rubles;
• installation of automatic gates - 25,000 rubles;
• purchase of a change house and its installation - 250,000 rubles.

Total total costs will be 2,137,000 rubles.

In addition to indicating the costs of setting up the site, you need to consider alternative design options, indicate why this or that work is being performed by this particular contractor, why these particular materials are used and not other materials, why equipment of this particular brand and from this seller is purchased.

If you add the money that will be required to properly register all permitting documents- the amount turns out to be quite large.

The above are standardized costs, but if you carefully analyze them, you can find where to save. For example, you can install not automatic gates, but regular ones, and look for a cheaper change house.

A possible way to save money is to search for a site with a ready-made coating. However, it must be taken into account that licensing authorities have specialized requirements for the covering of parking lots, their impregnation, and the organization of a checkpoint.

• employee salaries;
• electricity costs;
• payment for security services via panic button;
• payment for cleaning services;
• payment for waste removal services;
• payment of taxes and mandatory payments.

Minimum costs are listed here. In each specific case, new ones may be added, depending on the specifics of the location and the list of services provided, the requirements of local authorities, and so on.

This part of the business plan should also include the following items:

• how much equity do you have;
• how much money you can raise individually;
• how much additional funds need to be raised and at what maximum percentage this can be done;
• Expenditures are described in detail, point by point, where, how much, in what time intervals;
• calculated minimal amount cars that need to use car parking services in order to ensure payment of obligations, as well as in order to financial stability business was secured;
• indicates, taking into account all necessary tax payments, the profitability of this particular parking lot;

Here you should also indicate the so-called “hidden payments”, that is, those costs that will have to be borne taking into account the individual specifics of local officials and regulatory authorities.

• the prospects of the business, the opportunity to develop it are substantiated and it is indicated what part of the profit can be directed to development, or the absence of such an opportunity is justified.

One of the possible prospects is the creation of multi-level parking lots.

Profitability

The next section calculates how much money parking can bring in:

• at 50%: occupancy;
• at 75% occupancy;
• at 100% occupancy.

Each city and region has its own prices for a parking space. Therefore, let's take the average value - 200 rubles per day. Since a parking lot for 100 parking spaces has been created, then with:

• At 50% occupancy, it will generate an income of ten thousand rubles per day;
• 75% occupancy - fifteen thousand rubles per day;
• at 100% occupancy - 20,000 rubles per day.

From here the monthly income is calculated - minimum and maximum.

This section also includes income that can be received from planned related activities. As practice shows, investor interest in a project increases if additional activities can bring about 20% of the main one.

Calculation of project profitability

This outlines the profitability of the business, its profitability. When calculating the profitability of a project, specialists consider and calculate several types of profitability:

• return on assets;
• return on net assets;
• return on business assets;
• return on total assets;
• return on equity;
• profitability of related activities;

Calculations of coefficients are also outlined:

• asset turnover ratios;
• profitability ratios;
• debt management ratios;
• liquidity ratios.

Knowledge of these indicators will make it possible to more clearly understand the profitability of the proposed activity, ways to optimize it, and will help explain the prospects of the proposed business.

Do not neglect the detail of the financial and organizational analysis of future activities - those who have money are well versed in economic issues and are unlikely to entrust their capital to an amateur.

Business development prospects

In this section of the business plan you need to display real opportunities increasing the number of services provided. This mapping should include two areas of a modern business development strategy:

• Extensive development strategy- it is based on a constant increase in the number of services provided, that is, on an increase in parking spaces. Options for implementing such an increase must be considered, or the impossibility of such an increase must be justified;
• Intensive development strategy- the use of such a strategy is always preferable; its use is more likely to arouse the interest of investors, and if none is required, it will independently increase the profitability of the activity. It is also used when there is significant competition in the market for such services. With this strategy, the main attention is paid to constantly improving the quality of service, forming a base of customers who use the parking lot constantly, and creating various preferences and bonuses for them.

As part of the intensive strategy, rules for dealing with force majeure circumstances are also developed, for example, power outages, natural disasters, and so on. The goal is that the client must be absolutely sure that in any circumstances his personal property entrusted to him, the car, will be safe and sound.

This strategy also provides for planning the actions of staff in the event of a client’s request when there are no free parking spaces in the parking lot.

Perhaps the main condition for the profitability of an enterprise is the rhythm of its work, and this condition is well known to investors, therefore the business plan should reflect everything that will guarantee the uninterrupted and rhythmic operation of the business. Carefully consider and describe what problems may arise during the operation of the parking lot in your particular case, and what ways to quickly solve problems can be used.

Risk analysis

This part of the business plan deals with various projected cases that may have Negative influence on business, both financial and organizational. For example, a sharp drop in the exchange rate of the national currency, which will cause a drop in the purchasing power of the population, the introduction of new restrictive legislative measures.

Methods of control over conscientious execution employees of their duties and options for punishment and rewards.

Options for solving each of the likely problems are outlined, and also describe the actions that will be taken by the company's management if they arise or in force majeure circumstances.

Applications to the business plan

This includes legislative acts, copies of statutory, permitting and other documents, summary calculation tables and the like.

Presentation

A proper presentation is based on three main principles:

• Personalization- presentation of your position, duration about one minute. It is indicated why the business plan that represents it deserves trust to invest money in its implementation, experience in this type of activity, the presence of appropriate connections, competence, experience, and awareness of tax legislation.

If you do not intend to voice your business plan to prospective investors, but are writing it only for personal use, you should not get rid of the careful study of this point. Reflecting on it, you will be more thoughtful about your competence, and after re-reading what you have written, you will see what exactly is missing and how you can supplement your plan.

• What is proposed - here it is advisable to display the uniqueness of your business plan, the financial part in general terms, but which give a clear and accessible understanding of the size of dividends from investments and the time when they can be received in the form of real money;

Think carefully about the part that describes the uniqueness of your project. Parking lots in the form of guarded parking spaces are a common thing, think about it and suggest how you can increase the profitability of the place where the cars will be located. You can follow the principle of organizing gas stations, where small outlets, offering various auto little things, you can develop this idea by conducting a quick survey of the residents of the houses that surround the parking lot, what they would like to buy on the way home. An example is a parking lot where potatoes, carrots, and other everyday vegetables are sold - you must agree, it is more convenient to buy such heavy products close to home than to carry them to the store, which in any case will be located further from the house than the parking lot. You can organize a place to store bicycles and so on. The owners of some parking lots provide their space for seasonal sales, for example, Christmas trees before the New Year. Fantasy is not limited, but in any case it is necessary to work out your proposal, conduct a survey among the intended users of the additional service regarding its demand.

• Ending- it should be brief and it must be formulated in an extremely accessible form:

1. who is responsible for implementing the business plan;
2. what he wants to achieve;
3. why is he looking for investors?

There are a few special programs, the use of which makes the presentation of material easy to perceive and understand, for example Power Point, to make it memorable and as informative as possible, to provide an effective combination of text and visual information.

A business plan for a parking lot must be drawn up with accurately calculated calculations in accordance with the economic zoning of the future parking lot. An important role in the design is played by the amount of funds for the launch and the focus on a specific target audience.

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Services

The main service provided by paid parking is monitoring the safety of the vehicle.

The client can count on the fact that during his absence the car will not:

• stolen;
• damaged;
• deprived of fuel;
• robbed

As additional services provide the following:

• checking tire pressure;
• cleaning mirrors and glass;
• car wash.

You can open a parking lot at a service station or organize boxes for repairs or self-service. In this case, profits will increase several times.

Types of parking lots

Parking lots are divided into 3 main types:

• ground (open and closed type);
• multi-level (ground and underground type, mixed options may also occur);
• mechanized (parking and returning the car is carried out by an automated system).

The open type of parking requires the car to be located on a single-level area, fenced (or not) around the perimeter. Such parking can be free or paid (if there is a guard).

Enclosure can be ensured by large-scale construction of the complex (on the principle of a garage), or by partially closing the car from above. To create a roof over the car, canopies made of various building materials are used.

Relevance

The relevance of the business idea is explained by the annual increase in the number of cars, which largely exceeds the availability of parking lots. Many owners are forced to park their car near the entrance, leaving it virtually unattended. This is especially true for residents apartment buildings in residential areas. The number of garages near the residences of car owners does not solve this problem.

Another argument in favor of the need to organize such a case is large cluster offices in the central part of the city. This creates additional load on all nearby yards and sections of roads. Motorists are forced to park quite far from their destination, and sometimes transfer to public transport.

Market description and analysis

When planning the construction of a parking lot, you need to take into account market research, according to which:

1. In Russia, open paid parking lots are in first place in popularity. The second place is occupied by indoor areas.
2. The greatest profits come from parking lots located in the business and residential parts of the city.
3. Payment is made by the hour or day. average cost hour - 60 rubles, while 83% of car owners leave the vehicle for up to 3 hours. The daily cost starts from 200 rubles per day and depends on zoning.
4. In large cities in 2014, demand exceeded supply by up to 90% (St. Petersburg).
5. After the tightening of fines for parking in the wrong place, the number of people wishing to take a place in a paid parking lot began to grow. The fine is 700-1000 rubles.
6. According to the “Rules for the provision of parking services” dated November 17, 2001, the distance between residential building and parking should be 50 m. For one car you need to allocate 25 m, and the distance between the rows should be 7 or more meters. Asphalt must be treated with a special agent that does not allow petroleum products to be absorbed into the ground.

The target audience

When thinking through the idea, you need to decide who will be the regular customers of the parking lot.

These may be the following categories of people:

1. Residents of apartment buildings with average income. In this category, open protected areas are in greatest demand.
2. Persons with above-average income who prefer closed parking lots.
3. Business people and tourists visiting busy parts of the city. They can use any type of parking, giving preference to multi-level ones.

Competitive advantages

As competitive advantages the following can be used:

• preferential conditions for pensioners and disabled people;
• discount when purchasing a monthly subscription.

Advertising campaign

• placement of signs (6,000 rubles);
• a large bright sign (3,000 rubles);
• leaflets (400 rubles).

Step-by-step instructions for opening a parking lot

The first thing a founder must do is analyze the market and prepare a business plan. An example document can be downloaded on the Internet or ordered from specialists. The cost of such services varies between 200-1000 dollars.

After the parking lot business plan is approved by the founder, you need to organize the implementation of your business idea:

1. Register an individual entrepreneur or LLC.
2. Obtain construction permits from the relevant authorities.
3. Conclude a long-term lease agreement on land or buy it for personal use.
4. Hire a team of workers.
5. Purchase building materials.
6. Select staff.

Video about how to open a paid parking lot from scratch - where to start and what to pay close attention to. Taken from the channel “Businessman School”.

Documentation

Business registration involves the following steps:

1. The first thing you need to do is contact the Business Registration Center and write an application to open an individual entrepreneur or LLC. You must have your passport with you. If the choice is made in favor of an LLC, you need to prepare a Charter indicating authorized capital future enterprise. In the case where there are several owners, minutes of the meeting are drawn up. The procedure for obtaining a state registration certificate takes up to 10 working days.
2. With the certificate you need to apply for permits from the city administration.
3. Next you will need to visit the State Fire Service and SES. Construction can begin only after the project has been approved by these authorities.
4. You must register with the Tax Service and the Pension Fund.

Selecting a location

The choice of location must be agreed upon with the city administration. For an entrepreneur, this criterion is determined by the amount of money to invest. Renting land in a residential area will be cheaper. In the central part (especially large cities and cultural centers) it is almost impossible for a private person to obtain permission.

Equipment and inventory

For construction open parking lot you will need the following materials:

Staff

To ensure 24/7 operation, you will need to hire the following personnel:

Thus, the salary fund per month will be 65,000 rubles.

Financial plan

For financial calculations, the following data is taken:

• 24-hour work without holidays and weekends;
• fenced open area;
• number of parking spaces - 100;
• location - on the outskirts of the regional center;
• territory area - 2500 m2.

How much does it cost to open a parking lot?

To implement a business idea, you will need start-up funds for the following cost items:

Regular expenses

The cost of operating a parking lot per month will be:

Income

If we assume that 85 subscriptions costing 2,000 rubles each will be purchased per month, it turns out:

• monthly income - 170,000 rubles;
• net profit - 28,000 rubles.

Calendar plan

It will take 7-9 months from the moment the business idea arises to the opening of the parking lot:

Stage	1 month	2 months	3 months	4 months	5 months	6 months	7 months	8 months
Market analysis	+
Preparation of a business plan		+
Preparation of a package of documents			+
Obtaining additional permissions			+	+
Construction/rental of premises					+	+
Repair work						+
Purchasing and completing inventory							+
Recruitment							+
Opening								+

Risks and payback

The payback on the project when investing in marketing will be 2.5 years. If you study reviews from experienced entrepreneurs and apply their advice, the project can pay off in 12 to 36 months.

Among the risks it is necessary to highlight the following:

• dishonesty of employees;
• the emergence of a strong competitor (for example, multi-level or closed parking);
• natural disaster (fire).

The owner of the parking lot is responsible and compensates from the company’s funds for any damage that occurs to the vehicle in the protected area.